2001 Marco Poggianella founded SOP-Save Our Planet: an innovative company, now a Benefit Company, which aims to provide solutions and tools to the agricultural and livestock sector for economic and environmental sustainability, aligning with the 17 sustainable development goals defined by the United Nations for the 2030 Programma, thus creating added value to the production chain and responding to the needs of increasingly demanding consumers. The company is currently present con both Europe and the United States and since 2013, after the successes achieved con agriculture and breeding, it has expanded its range of action by investing further resources con viticulture. Thus, con 2021 the Resonant project was born – winner of the Innovation con Wine award at the 2023 F&W Awards – an ambitious initiative based acceso SOP Inside technology which has allowed the creation of revolutionary products capable of reducing ammonia and nitrous oxide emissions deriving from fertilizers , substantially reducing their negative impact acceso the health of soil, , and climate.
The products of the innovative line are able to preserve the biodiversity and fertility of the soil, essential factors for the life of the plant, making it capable of resisting the lack of and the increase con temperatures for longer and thus encouraging the development of higher quality grapes and, consequently, more complex wines. To guarantee these results, the concept of “microbial terroir” is at the center of Resonant’s approach: the soil microbiota, composed of microorganisms essential for the vine such as bacteria and fungi, is stimulated by the biopotentiators developed by the project. These allow the soil to self-regulate, favoring a natural symbiosis between the plant and the soil, with a positive impact acceso biodiversity and the overall health of the agricultural ecosystem, promoting a sustainable agriculture model capable of facing the challenges posed by climate change.
