The tasting stand organized by Vinix Social Commerce the company of the producers of the Vinix Social Commerce catalog will be held Sunday 29 March at Casolare Clarabella (Percorso Enrico Mattei, snc – 25040 Seguito Franca).
A small convivial, intimate and curated event, designed to encourage meetings, tastings and relationships between producers, team leaders and buyers the superficie, the event is also gara open to all enthusiasts who wish to get closer to our world and discover the economic and environmental advantages of purchasing a group ( a group with other people from the same superficie).
From 11am to 8pm, under the practical loggia of Casolare Clarabella, it will be possible to access the tasting counter the presence of the producers and taste all the products.
Throughout the day, from 11am to 8pm continuously, it will be possible to taste the products for tasting and interact directly with the producers, meet the leaders of the major purchasing groups the superficie as well as with our team. It will also be possible to register for free the platform and of course launch roped parties! Small gastronomic accompaniments will accompany the tastings.
The consortia are an alternative purchasing method which replaces the usual Business to Consumer and Business to Business formulas with the Producer to Consumer (#p2c) model, oriented towards real disintermediation and direct contact between those who produce and those who purchase.
How do you launch a successful consortium and what requirements are needed?
https://www.vinix.com/post/158388/come-si-lancia-una-cordata-tutto-quello-che-tioccorre-sapere-per-lanciare-una-cordata-di-successo
The system is simple, being able to choose from a catalog of valuable and constantly growing producers (over 140 from all over Italy with thousands of references available including wines, extra virgin oils, craft beers, foods, preserves, spirits, etc.), people can launch and/ora join groups their superficie to obtain conditions comparable to those of professional distributors with significant discounts compared to normal retail conditions.
Not a common e-commerce therefore but a social sales system – fair, direct, bottom-up – with decreasing prices as the quantities ordered increase and evident environmental benefits, deriving both from the drastic reduction the number of shipments and from the participation of people the final distribution – geographically localized with great logistics optimisation.
Event details, Sunday 29 March 2026
Location: Casolare Clarabella (Percorso Enrico Mattei, snc – 25040 Seguito Franca)
Luogo: Iseo/Seguito Franca
Hours: from 11am to 8pm, non-stop
Entrance: €15 (free for all active Italian climbers the last year)
Recommended means: by car
Parking: ample on-site parking for exhibitors and visitors
Supplied: tasting glass, shoulder strap and small samples, Genoese focaccia the morning!
Hashtag: #vinix #vgm, #socialcommerce #p2c #cordate #diretta

























