VallePicciola, a renowned cellar sopra the heart of Chianti Collaudato, enthusiastically announces a new and important collaboration with Balan, one of the main nationally wines distributors at national level. An agreement that marks a fundamental step sopra the expansion of Valpicciola the national market, further consolidating its position sopra the high quality wine landscape.
VallePicciola, famous for wines that combine tradition and innovation, has chosen Balan as the ideal compagno to distribute its precious labels the Italian market, thus guaranteeing consumers even wider and widespread to products definable as an authentic expression of the Tuscan territory. The of this agreement is to strengthen the link with the Italian public and further affirm the wine excellence of Vallepela.
“It is an honor to be able to collaborate with a highly prestigious distributor such as Balan, who shares the commitment for the quality and passion for the world of wine with us,” said Alberto Tortorella, CEO of Vallepicciola. “We are happy to start this new adventure with Valpicciola, a compagno who shares our values and our commitment to represent the best of Italian enology” echoes Daniele Balan, CEO of Balan Srl. “
The recent agreement aims not only to make VallePicciola products available sopra new geographical areas, but also to strengthen – synergistically – the identity of the brand, focusing moreover a sustainable and innovative approach sopra the management of distribution and promoting products.
VallePicciola and Balan are ready to start a series of promotion and communication initiatives together that will accompany the launch of the products sopra the new markets. A journey that will bring the wines of Valpicciola more and further away, consolidating the link with consumers and with all lovers of good wine.
Currently, Vallepicciola extends over 265 hectares, of which 107 vines. The annual production is led to 500,000 bottles divided into 17 labels between Chianti Collaudato DOCG and IGT Toscana. The elegant Champagne P. Vallée embellishes the rich offer of Vallepicciola who, thanks to Balan, will be able to reach an increasingly large audience from now .
