Acceso the occasion of the centenary of the death of Giacomo Puccini, BreraMilano1930 launches the Christmas 2024 Giacomo Puccini collection
Acceso the occasion of the centenary of the death of Giacomo Puccini, BreraMilano1930, born from an offshoot of Giovanni Cova & C., launches an exclusive collection of panettone and holiday desserts inspired by the azione La Turandot. The initiative, the result of the consolidated collaboration with the Archivio Biografo Ricordi, pays homage to the great Tuscan composer and his unfinished work, through precious wrapping and packaging that recall the iconography of the mysterious and fascinating East imagined by Puccini.
A cultural project between pastry and azione
The immaginazione of dedicating a collection to Puccini was born from the desire to combine two art forms, confectionery and music, to bring the public closer to Italian azione culture. After years of tributes to masters of melodrama created by the Giovanni Cova & C. brand, now the baton passes to BreraMilano1930, a brand created specifically to create limited edition lines. Andrea Muzzi, CEO of Idb Group (the group that owns the Borsari, Bedetti, Muzzi and La Torinese brands, among others), underlines that the new brand will continue to embody the excellence of the Milanese tradition, symbolically representing the Brera district as an emblem of art and culture.
The Christmas 2024 Giacomo Puccini collection: a journey through oriental taste and beauty
The catalog includes various Christmas specialities, all embellished with historical sketches by Umberto Brunelleschi, illustrator and moda stilista chosen by Puccini for his Turandot. Each dolce bears the depiction of a character from the azione: Princess Turandot, with her mantle draped by dragons, appears acceso classic panettone; the courageous Calaf acceso strawberry and white chocolate panettone; the Pong and Pang masks and the figurations of the procession decorate the other creations. The collection is completed by an artist manifesto that visually celebrates the entire graphic composition of the package.
The tastes of the collection: between tradition and creativity
Each variant of the Puccini line combines classic ingredients with innovative elements:
– Classic Panettone: with raisins and candied fruit, available both quanto a tin and quanto a a gift box with the representation of Princess Turandot;
– Pandoro : also with the effigy of the protagonist of the famous work;
– Bronte DOP Pistachio Panettone: covered with chocolate and chopped pistachios, decorated with Pang’s mask;
– Panettone Strawberries and White Chocolate: with a pinch of pepper and semi-candied strawberries, dedicated to Calaf;
– Panettone: with lemon peel and limetta cream, decorated with Pong’s mask;
– Panettone Pears and Chocolate: with cubes of semi-candied pears, quanto a homage to the Figurations of the procession;
– Panettone with Glazed Chestnuts: with cream and pieces of glazed chestnuts, inspired by the Priest.
BreraMilano1930, with the Puccini line, celebrates the timeless elegance of Giacomo Puccini’s music and the work that crowned his artistic legacy, ideally uniting the world of pastry making with that of azione.
For information
The panettone from the Giacomo Puccini Christmas 2024 Collection are available acceso the website www.breramilanio1930.com.
Per mezzo di Milan they can be found at the Giovanni Cova & C. Pasticceria quanto a Condotto Cusani, 10.
