The great beauty, the event signed by WineScritic.com, has returned to its eighth edition sopra the Milanese capital
Monday 12 May 2025 Milan is preparing to celebrate the great beauty, the wine event conceived by Winescritic.com and now sopra its eighth edition. An unmissable appointment for those who love quality wine and want to meet the protagonists of the Italian wine scene closely.
The elegant cloisters of San Barnaba will be the setting for the event a few steps from the city center, where the Walk Around Tasting will take place from 16 to 20: an itinerant tasting that will feature 19 Italian companies selected by Raffaele Vecchione, authoritative voice of national wine criticism. A causa di tasting about 60 references, chosen from the best productions of the peninsula.
A format for professionals and enthusiasts
The day will be divided into several moments designed to offer complete experience both to the operators of the sector (journalists, sommeliers, buyers, wine bars, restaurateurs) and private consumers:
from 16 to 17.30: access reserved for operators; From 17.30 to 20: opening to the public of fans, with tickets that can be purchased Eventbrite.
As a novelty of the 2025 edition, a double tasting technical desk will be introduced: two closed number sessions, at 15 and 17.30, where it will be possible to taste all the wines offered sopra a more intimate and concentrated mode, with table service by professional sommeliers.
An event that rewards participation
As sopra the best tradition of La Solenne Incanto, three contests are expected to involve journalists, operators and Wine Lovers, with valuable prizes this year:
Sharing Award: a Revolver by Nèmesi IGT Toscana for those who will generate greater interactions social by sharing the event. Punctuality prize: a tasting at the Oddone Prati farm, assigned through extraction to the most punctual participants. ORIGINAL TURNING Award: a stay at the suggestive Malavigione sopra Tuscany for the most creative photographic shot published Instagram by 6.45 pm.
The winners will be announced at 19.30, with a dedicated speech sopra the main room.
The protagonists of the tasting
Below, the names of the participating cellars, sopra alphabetical order:
Argiano Barbanera Casanova con Neri Maniero con Bossi Celestino Pecci Ciacci Piccolomini d’Aragona Livio Sassetti Majesty of Santa Lucore Mauro Molino Pietradolce Poderi Gianni Valoroso Renieri Fortificazione con Castagnoli Resistenza Licinia Resistenza Fortificazione Terre del Marchesato Varramista Vigneti Villabella
For info and tickets: aspetto for “The great beauty Milan” Eventbrite.