Etilika, a start-up born in Rome in 2019 and today amongst the primary online red wine stores in Italy, reveals the start of a capital boost of 2 million euros, open up to both financiers and lovers of the sector, on the equity crowdfunding platform Mamacrowd which intends to lead the business to broaden its company worldwide and execute brand-new functions – presently in the screening stage – such as the virtual sommelier.
A sector, that of red wine getting, which, regardless of its ups and downs, has no crisis and certainly continues to drive Made in Italy food throughout the world and which is progressively handling monetary ramifications, as shown the pattern of financial investments in great white wines and more typically in brand-new company jobs connected to the drink sector.
The capital boost amounts to 2 million euros and is likewise performed through using an alternative financial investment tool such as equity crowdfunding through the Mamacrowd platform, where Etilika had actually currently effectively finished a very first project in 2021 by raising a couple of weeks over one million euros. On the Mamacrowd platform it is currently possible to sign up with the brand-new project with extra benefits for early financiers before the main opening which will be on June 20th.
” We are happy to release this brand-new capital raising following the success of the round with Mamacrowd 3 years back. On that event we had numerous financiers at our side who chose to concentrate on a sector like that of red wine which we can specify as the “foundation” of the food market due to its security and durability attributes and to which e-commerce has actually added to additional availability.– remarks Michele Trotta, co-founder of Etilika– At Etilika we constantly tend to aim to the future attempting to prepare for patterns and we wish to do so this time too with our jobs to incorporate Expert system and permeate brand-new, definitely appealing foreign markets”.
Etilika’s intent is to invest the capital raised through this operation to release brand-new functions based upon expert system that it has actually been dealing with for a long time, profiting from the experience that has actually seen the business as a precursor in using AI algorithms to placing on online search engine. Etilika’s AI Sommelier, presently in the beta screening stage and established in collaboration with WordLift, will make the enjoyment of pairing red wine and food a significantly inclusive experience with very individualized pairing propositions and suggestions. By making WordLift’s neuro-symbolic AI innovation and the Etilika database interact, currently today with over 4000 labels, it will be possible to establish mixes and searches that are considerate of winemaking customs however available to all.
At the exact same time, the brand-new resources will be utilized to speed up advancement on foreign markets, in specific in Holland, Belgium, Germany and Austria along with the United States and Singapore thanks to partnerships presently being established with crucial regional partners.
” Italy is understood throughout the world likewise thanks to the white wines we produce in our nation and export. The red wine sector is tape-recording a strong healing in the very first months of 2024, particularly with concerns to exports and it is for that reason a beneficial minute for business that understand how to integrate wine making custom with innovation. The marketplace reaction has actually been extremely favorable in the past, we want Etilika a 2nd project that follows the success of the very first” described Dario Giudici, Vice President of Mamacrowd.
The choice to begin a brand-new capital raising happens following an essential stage of development and development for Etilika. An especially substantial accomplishment was the addition in the distinguished FT1000 ranking of the Financial Times which decreed the online red wine store amongst the leading 100 fastest growing European business, while amongst the developments of the last duration it deserves discussing the attention towards the sector in strong growth of low alcohol, with the very first online area in Italy committed to alcohol-free items.
A development driven by a method that has actually constantly intended to integrate the choice of the very best propositions on the marketplace with a concentrate on the premium sector and the strong financial investment in Made in Italy items and great white wines. Amongst Etilika’s other possessions, dexterity and speed of shipment thanks to exclusive and completely electronic logistics which clients right away valued as likewise verified by the over 14 thousand accredited favorable evaluations (source Feedaty).
In simply over 4 years of activity, Etilika has actually ended up being a point of recommendation for countless red wine fans with more than 4000 referrals in the brochure and a quick and different development rate that has actually seen it go from 200,000 euros in profits in 2019 to over 3.8 million in 2023. The acquisition of brand-new funds will enable the business to additional accelerate its advancement.
About Etilika
Etilika is amongst the primary online red wine stores in Italy with a strong expertise in Made in Italy white wines and spirits, over 14 thousand accredited favorable evaluations (Feedaty source) and more than 4000 referrals in the brochure. The business, established in 2019 and based in Rome, in simply over 3 years has actually ended up being a point of recommendation for countless lovers, which it has actually won over with an incredibly cautious pre-sales and after-sales service and with a substantial deal of white wines and liqueurs of the greatest quality. A method rewarded by the numbers and which has actually enabled Etilika to keep an essential development rate gradually which has actually seen it go from 200,000 euros in profits in 2019 to over 3.8 million in 2023, putting itself at the top in the Italian online red wine store sector. The business today intends to develop itself amongst the most crucial brand names at a European level, thanks above all to the speed and precision of its internal logistics and shipment, to a strong attention and modification of the product packaging, to the choice of the labels provided, to an incredibly competitive quality-price. Etilika’s flagship is the service committed to the ho.re.ca channel which daily serves numerous restaurateurs who are especially mindful to the option of their red wine lists and to the punctuality and performance of the service.
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