Credits Loris Scalzo
Also this year the art of the aperitif is an appointment sopra Milan between tasting paths, moments of sopra -depth analysis, international guests, entertainment, music and food combinations. The third edition of Aperitivo , the only event dedicated to the Aperitif rite, will quasi to life from 9 to 11 May at the Nhow Albergo for three days of entertainment, sharing and multisensory experiences.
Con the month that celebrates the rite of the aperitif and which will culminate with the World Aperitivo Day May 26, Aperitivo offers a tasting and entertainment itinerary that winds between tasting desks dedicated to the proposals of the mixology, to food & beverage combinations and moments of fun and sharing. An edition full of protagonists, events and trends with 27 international bartends and over 100 products involved.
“Aperitif is not just an event, it is an experiential hub that enhances the richness of our food and wine heritage, translating it at a pop and culture of the combination” says Federico Gordini, president of Mww Group and creative festa creator. “A moment of conviviality and pleasure that tells the Italian art of the Bien Vivre. Aperitivo was born with this spirit: to create a place where tradition and future merge, where brands, professionals and consumers can dal vivo an experience that enhances the excellence of food & beverage combination as a heritage to be preserved and evolved.”
Among the novelties of this edition, this year greater space also to the beverage mai and low alcohol proposals, a reflection of an increasingly popular trend, especially among the youngest. The 2025 edition of the event will host numerous protagonists of the sector who join sopra order to tell and explore the magic and charm of the most imitated Italian rite sopra the world. Con addition, from May 15 to June 30, a circuit of ten Milanese rooms will host tastings with glasses and tastings designed to enhance the best of the territory. Two masterclass and a event May 26 the occasion of the World Aperitivo Day is also scheduled.