Sunday, June 1, 2025
No Result
View All Result
  • Login
Gusto Saporito
  • Food
  • Wine
  • Drinks
  • Recipes
  • Discover Italy
  • Chefs and Restaurants
  • Video
  • Top Wineries
WINE SEARCHER
  • Food
  • Wine
  • Drinks
  • Recipes
  • Discover Italy
  • Chefs and Restaurants
  • Video
  • Top Wineries
WINE SEARCHER
No Result
View All Result
Gusto Saporito
No Result
View All Result
Home Wine

The online wine boom – Foodmakers.it

24 November 2024
in Wine
Reading Time: 4 mins read
165 10
A A
0
The online wine boom – Foodmakers.it
Share on FacebookShare on Twitter


Overview:

The new trend of buying wine online: convenience, choice and innovative apps

The new trend of buying wine online: convenience, choice and innovative apps

The online wine market (per Italy and globally) is experiencing an tempo of expansion. This is mainly to the growing demand for higher quality wines, technological innovations and the emergence of new business models. Per mezzo di recent years, buying wine online has become an increasingly popular trend; however, it has revolutionized the way wine enthusiasts approach this prized beverage. The experience is longer limited (only) to traditional wine shops supermarkets. Now, thanks to technology, it is possible to choose esaurimento bottles from the comodità of your sofa, with a simple click.

However, we must never forget that, just like per the physical world, the customer needs attention and consideration: when you choose to an online wine shop, part of the work must be dedicated to customer care and the presence of a connoisseur ready to satisfy user requests and needs, just as it would happen per a shop; one of the advantages of buying wine online is the convenience and speed that this implies: it is important, therefore, that e-commerce is up to these requirements, guaranteeing a simple and intuitive layout, as well as a pleasant and encourage you to return.

The online discernimento of wine represents a constantly growing trend; per fact, e-commerce platforms are recording a significant increase, both per turnover and per the number of users. The increase per average spending is attributed to the search for high quality wines (by an increasingly expert public) ranging from occasional drinkers to collectors. The new experience provided to users is very important, as they, thanks to digital, can try new options, such as: virtual tastings and recommendations based artificial intelligence, which facilitate the discovery of new labels. This, per turn, allows wineries to reach a wider audience. Even per Italy, wine e-commerce is growing rapidly, (driven by the pandemic) first and then by a growing attention to high-end wines.

The numbers and challenges of the sector

The global turnover of the online wine market is expected to reach $6.16 billion per 2024; (furthermore) growth is expected to bring the total to $7.56 billion by 2029. The annual growth rate is estimated at around 4.2%. Interestingly, the number of online wine buyers is steadily increasing, and is estimated to reach 327.76 million by the end of 2029. Online wine market penetration will increase from 3% per 2024 to 3.6%. by 2029. The average spend a vantaggio di buyer is growing, not only because more bottles are being purchased, (but also) to the growing demand for higher quality wines.

After the pandemic, there has been an increase per visits to wineries; initially, this phenomenon involved Italians, but subsequently also foreigners. Many of these visitors, per fact, then placed wine orders directly from the producer. This has contributed significantly to the growth of online sales. The most obvious trend, however, is the increase per the average receipt, despite there being a decrease per the number of items per the cart. This indicates a preference for high-end wines. Customers also tend to be less loyal to brands, but are more likely to try different manufacturers than per the past. The online wine market, both per Italy and around the world, is expanding, driven by the growing demand for superior quality wines, technological innovations and the emergence of new business models.

Millennials (and therefore those born between 1981 and 1996) will be fundamental for the future of wine e-commerce but not at this moment according to a recent study by Iwsr (International Wine & Spirits Research), which provides and insights for the alcoholic beverages industry. Guy Wolfe, head of e-commerce insights Iwsr, revealed to the UK magazine “The Bevanda Business”, that per reality it is the “older” drinkers who dominate online alcohol purchases, and this per many of the richest economies, driven by their growing familiarity with digital technology. “Per mezzo di Australia, Italy, France, the UK and Spain, for example, Boomers and Generation X now represent more than 60% of online wine buyers”

The advantages of online wine?

Buying wine online offers numerous advantages. Among the main ones we find the wide variety of choice, with an incredibly vast selection that often includes rare niche wines that are difficult to find per physical stores. Home delivery allows you to receive the wine directly at home, often per a very short time. Furthermore, many platforms provide details the organoleptic characteristics of wines, expert reviews and ratings from other users. All this is pushing a growing number of consumers to experiment with this new purchasing method, ideal for both beginners and connoisseurs.

Wine apps

Apps dedicated to online wine purchasing are powerful tools that are driving this trend. These apps not only simplify the selection and purchasing process, but often also offer innovative features such as label scanning to obtain complete wine information including reviews and scores, and personalized suggestions thanks to artificial intelligence that recommends wines based personal preferences of the user. Additionally, many apps integrate social features, allowing users to share opinions and reviews with a global community of enthusiasts. Among the various apps that stand out for online wine offers, we tried that of Bernabei.it which represents the point of reference per Italy for those who want to buy wines, champagne, bubbles and spirits. The pluses include a catalog of over 7,000 labels, always competitive prices (for example Black Friday promos) and a fast and punctual delivery service, rated 4.8 out of 5 stars Truspilot.



Source link

Tags: boomFoodmakers.itOnlineWine
Previous Post

Stuffed Guinea Fowl – Italian recipes by GialloZafferano

Next Post

Rustic chicken with potatoes – Italian recipes by GialloZafferano

Related Posts

Does the wine cost too little? The proposal of the WHO which knows of provocation • Food and Wine Italia
Wine

Does the wine cost too little? The proposal of the WHO which knows of provocation • Food and Wine Italia

31 May 2025
A common language • Food and Wine Italy
Wine

A common language • Food and Wine Italy

31 May 2025
Sicily en Primeur 2025, Sicilian wine between millenary culture and future vision
Wine

Sicily en Primeur 2025, Sicilian wine between millenary culture and future vision

29 May 2025
Wine Spot: in Herculaneum the cellars of Vesuvius – Foodmakers.it
Wine

Wine Spot: in Herculaneum the cellars of Vesuvius – Foodmakers.it

29 May 2025
Next Post
Rustic chicken with potatoes – Italian recipes by GialloZafferano

Rustic chicken with potatoes - Italian recipes by GialloZafferano

Michele Chiarlo and the art in Cannubi that accompanies the wine in the landscape

Michele Chiarlo and the art in Cannubi that accompanies the wine in the landscape

It’s not a hoax: gourmet recipes with mozzarella

It's not a hoax: gourmet recipes with mozzarella

the positive response from the public confirms signs of a restart in the wine sector

the positive response from the public confirms signs of a restart in the wine sector

Please login to join discussion
No Result
View All Result
  • Trending
  • Comments
  • Latest
Nonna Pia’s Pasta Sauce Recipe!

Nonna Pia’s Pasta Sauce Recipe!

17 October 2024
Peverada sauce: rustic Trentino recipe and combinations

Peverada sauce: rustic Trentino recipe and combinations

9 December 2023
Authentic Tomato Passata Recipe [Passata di Pomodoro]

Authentic Tomato Passata Recipe [Passata di Pomodoro]

22 January 2024
Contorni – Top 20 Italian side dishes

Contorni – Top 20 Italian side dishes

30 November 2023
How to Make Italian Lemon Semifreddo Recipe

How to Make Italian Lemon Semifreddo Recipe

13 January 2024
Cavazza, an intriguing identity made of territory

Cavazza, an intriguing identity made of territory

10 May 2024
Diesel Farm: the tailoring art of making wine

Diesel Farm: the tailoring art of making wine

27 February 2025
Italianity: The essence of Italy

Italianity: The essence of Italy

2 October 2024
How NOT To Make Pasta

How NOT To Make Pasta

49
3 Hour Neapolitan Pizza! (Easiest Recipe)

3 Hour Neapolitan Pizza! (Easiest Recipe)

24
The Best 🇮🇹 Italian Music & aerial 4K Italy landscapes. The most beautiful  & famous🇮🇹songs

The Best 🇮🇹 Italian Music & aerial 4K Italy landscapes. The most beautiful & famous🇮🇹songs

30
#pizzadough #pizzaatarifi #vvyapımıpizza #italianpizza #nepolitanpizza #pizzahamuru

#pizzadough #pizzaatarifi #vvyapımıpizza #italianpizza #nepolitanpizza #pizzahamuru

38
The Best Lasagna You’ll Ever Make (Restaurant-Quality) | Epicurious 101

The Best Lasagna You’ll Ever Make (Restaurant-Quality) | Epicurious 101

34
The Secret Of The Italian Gravy

The Secret Of The Italian Gravy

21
Spaghetti Shrimp Scampi Recipe

Spaghetti Shrimp Scampi Recipe

32
Chicken Scarpariello: The Classic Italian Recipe You Need to Try!

Chicken Scarpariello: The Classic Italian Recipe You Need to Try!

44
Potato Cavatelli with Cherry Tomatoes and Ricotta

Potato Cavatelli with Cherry Tomatoes and Ricotta

1 June 2025
Vini herociic, he is the registration persisting the 33^ Mondal of the Extreen Vins

Vini herociic, he is the registration persisting the 33^ Mondal of the Extreen Vins

31 May 2025
a poor dish but rich in flavor

a poor dish but rich in flavor

31 May 2025
Cassatine – Italian recipes by GialloZafferano

Cassatine – Italian recipes by GialloZafferano

31 May 2025
Does the wine cost too little? The proposal of the WHO which knows of provocation • Food and Wine Italia

Does the wine cost too little? The proposal of the WHO which knows of provocation • Food and Wine Italia

31 May 2025
Mini calzones with tomino cheese and spinach

Mini calzones with tomino cheese and spinach

31 May 2025
A common language • Food and Wine Italy

A common language • Food and Wine Italy

31 May 2025
“Amarone in capital” returns, the king of Valpolicella presents himself to the Eternal City

“Amarone in capital” returns, the king of Valpolicella presents himself to the Eternal City

30 May 2025
  • Advertise With Us
  • Disclaimer
  • DMCA
  • Cookie Privacy Policy
  • Privacy Policy
  • Terms and Conditions
  • Contact us
GUSTO SAPORITO

Copyright © 2024 Gusto Saporito.
Gusto Saporito is not responsible for the content of external sites.

No Result
View All Result
  • Food
  • Wine
  • Drinks
  • Recipes
  • Discover Italy
  • Chefs and Restaurants
  • Video
  • Top Wineries
WINE SEARCHER

Copyright © 2024 Gusto Saporito.
Gusto Saporito is not responsible for the content of external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In